Trade Show Display Pros

Flag stands offer great advertising of your brand with simple designs. Advertising on a flag stand is unique and still has the edge over modern digital trade show displays. Consider the below benefits of flag stands for your next advertising campaign.

1. Cost-Effective

Flag stands are relatively inexpensive and don’t require a lot of extra supplies to set them up. They can be customized with various fabric choices and come with dual-sided printing for maximum impact. They are ideal as trade show displays.

2. Simple to Set It Up

Flag stands are made of a base, pole, and printed fabric. All you have to do is slide the fabric down over the pole, and your banner is ready to go. You get display material with lightweight fabrics and pole materials to make transporting them easier. Plus, they don’t take up much room.

3. Get Year-Round Advertising

The higher the flag stands are, the more visible they are. This type of banner can interest more consumers. When strategically positioned outside a store or office, flag stand advertisements can be viewed by those passing by provide year-round exposure for your business and products. That can cause significant savings for your marketing team.

4. Durable and Long-Lasting

Flag stands can be used indoors and outdoors for trade shows, courtyards, festivals, events, and conferences. The use of high-quality fabric ensures the flag’s longevity. You can display a single flag stand or a series of flag stands to attract attention. If you use table top banners for your trade show booth, flag stands are an excellent choice for conferences.

5. Easy to Design and Print

With numerous options available in the fabric type and sizes, you can customize your flag stand to optimize your brand advertising. Whether you choose the feather banner, teardrop model, or the regular rectangular shape, they are available in various sizes and fabric types to fit your style and budget. You can get high-quality printing on your flags to display information.

Pop up banners are an essential accessory for trade shows and exhibitions. These versatile banners allow you to display your company logo and information that attract potential customers. They are dynamic, attractive, and can be conveniently transported anywhere. These portable pop up banners offer you these seven benefits for your business.

1. Highly Customizable

There are different types of banners like tension fabric, printed, digital, or vinyl. You can choose a pop up banner that suits your trade show display needs. Tension fabric displays allow you to custom-print your company logo and other information on them. Pop up banners can seamlessly fit your trade show display stands too. Unleash your creativity and create a banner that resonates with your company brand.

Browse our great selection of customizable pop up banners for your next trade show display.

2. Easy to Set Up

Pop up banners are generally foldable and easy to set up. You only need to open the stand and fix the banner on it. Find the best quality trade show display stands online, and get them delivered to your business.

3. Less Storage Space

Pop up banners can be easily folded and rolled. You don’t need much storage space for these banners when they aren’t in use.

4. Easy to Transport

The banners are lightweight and compact and can travel with you to shows and exhibitions. You can carry them anywhere easily and set them up in minutes. They pair well with digital trade show displays at trade shows and exhibitions.

5. Affordability

Pop up banners come in various sizes and shapes. The printing material can also be chosen to suit your budget. You can even print on both sides for a low cost. These features make a pop up banner an affordable tool for your trade show displays.

6. Offers Better Visibility

Pop up banners can be customized according to your booth size and shape, offering better visibility to your brand name and logo. You can find banners starting from four feet and up to 20 feet that can be easily customized. Though brochures and fliers can give detailed information, a large pop up banner instantly attracts potential customers.

Find the perfect banner for your upcoming trade show display with us!

Longevity and Durability

Pop up banners are created with high-quality fabric and material that last for a long time. If they are cared for properly, they can last many years with minimal wear and tear. Pop up banners give you full value for your money.

Trade shows are a great way to promote your business, attract new customers, and expand your customer base. But they take some planning ahead of time to make the trade show display a success. Don’t forget these top seven essential items the next time you have a promotional event.

1. Display Boards and Signs

Your business name and logo should be prominently displayed at your booth. Display banners and boards are essential to show who you are. Select one that can communicate your company information clearly and concisely. Make optimal use of printing space and come up with unique designs and content to attract leads.

Contact us for trade show display stands, tension fabric trade show display stands, and digital trade show displays as attractive additions to your trade show essentials.

2. Digital Content

You can use the booth space to display video content and images to inform the audience about your business. Videos and short clips are great at catching visitors’ attention. The content should be informative and engaging.

3. Table Covers and Booth Décor

Table clothes give your booth a professional look, but why not use them for content display? You can print simple information like your company logo and contact information on table clothes. Other décor like coffee mugs, water bottles, pens, and other stationery can also be customized to advertise your brand. You can even use table top banners. These are inexpensive and make for attractive trade show displays.

4. Company Brochures and Fliers

Company literature enables you to share your information with visitors who are quickly going through the booths. Business cards are another essential promotional item. You can invest in some simple holders to place them in strategic locations to catch the visitors’ attention.

5. Giveaways and Swag

Customized pens and coffee mugs are an integral part of trade shows. You can go a mile extra and give away free tote bags, so your brand logo can cover all the other free items! Mousepads have been a long-time favorite, but you can also consider customized USB drives. Find a giveaway item that resonates with your brand and company name.

Choosing the right trade show display increases your chance of getting maximum leads for your business. Something as simple as a table top pull-up banner gives you ample opportunity to increase brand awareness.

6. Business Card Collectors and Sign-Up Sheets

A simple fishbowl can serve both as a great décor and a convenient business card collector. Visitors may find it easier to leave their business cards instead of writing down their names and contact details in a notepad. You can also have a simple sign-in sheet ready for customers with whom you strike a conversation.

7. Utilities for the Booth

Setting up a booth requires a few items like scissors, tapes, pins, staplers, extension cords, and chargers. Before the show, make sure you have everything you need to power and organize your trade show booth.

You can set up an attractive trade show display like a pro with simple digital banners, table top banners, and more. Don’t forget to have food and water for those staffing your booth. Use the right color theme, font, and images to make your display attractive. Wear comfortable but professional clothing and shoes because you’ll be standing most of the time.

Is your company participating in a trade show? Are you worried about your small budget? With the proper planning and the right display tools, your small booth can become a huge crowd-puller. Check out our helpful tips to create an impactful display on a small budget.

1. Use Pop-up Trade Show Displays

Tension fabric trade show displays are the most budget-friendly option for advertising your brand. There are several advantages of using trade show display stands. They are convenient, customizable, lightweight, durable, easy to transport, easy to set up, and reusable. These display stands create an enormous impact on a small budget. They display brilliant, eye-catching graphics that enhance your brand image.

2. Rent a Booth

If you have the need for a more elaborate booth, but only plan to use it once, renting makes more sense than buying it. When you rent, you pay less than the amount you would spend on purchasing booth components. This can make a larger exhibit fit in your budget when purchasing would require a simpler, less impressive display.

3. Host a Contest Instead of Offering Free Merchandise

Free giveaways like pens, t-shirts, bags, coffee mugs are an indispensable part of trade shows. Many brands give away a free item with its logo in the hopes of winning the attention of the audience. The catch is that giving free merchandise is expensive. Even a $5 pen can cost thousands of dollars if you’re giving away hundreds of them.

The practical and budget-friendly alternative is to hold a contest. Get event attendees to participate in a quiz or game to win a grand prize like an iPad. Attendees are much more likely to remember the brand that had a $1,000 prize than the brand that gave away free t-shirts worth $10. Also, organizing contests makes attendees spend more time at your booth, improving brand engagement and brand impact.

4. Book Early to Enjoy Discounts

Most trade shows offer early-bird discounts for brands that book first. The deal can help you save thousands of dollars on registration and exhibition fees. Additionally, when you book early, you can also book hotels and flights at cheaper rates. Ideally, you should plan which trade shows you want to attend and book as soon as registration opens to enjoy great discounts and other extras.

5. Choose Local Trade Shows

Traveling to and from a trade show and overnight hotel stays all cost a lot of money. If you’re running low on funds, then it’s a good idea to participate in a local show in your city before attending a bigger show in another state or country. Think of it as a test drive to practice your marketing strategy before going big. Also, local trade shows give you more ROI as the leads are more likely to convert.

Trade shows are highly competitive. With hundreds of booths vying to grab the audience’s attention, trade show display stands are the best way to ensure that your business gets noticed. They are convenient, cost-effective, and durable and help your business stand out professionally. In this article, we list the top five benefits of investing in high-quality trade show displays.

1. Cost-effective

When compared with other popular modes of trade show advertising, display stands are the most cost-effective choices. Even with accessories like lighting, prop stands, and digital displays, the total cost of a display stand is budget-friendly. It’s an excellent choice for businesses with small advertising budgets. It’s a one-time investment that you can reuse for several trade shows.

2. Customizable

You can get a customized display banner stand that fits your brand image perfectly. You can customize all display stand features, including size, orientation, design, single-sided or double-sided display, and more.

3. Portable

If you have experience setting up for trade shows, you know how difficult it can be to set up a display. When compared with traditional advertisement banners, display banner stands are highly portable and convenient. The entire display can be dismantled and fit inside a travel bag. It can easily fit in the boot of your car, or you can add it along with your check-in bags if you are flying to the venue.

4. Easy to Setup

Besides the ease of carrying, banner stands are easy to install. These display banner stands are made to be set up by one person. It also doesn’t require any special tools or skills. All you have to do is connect the rods and banners, and you’ve got a great display within a few minutes. The same applies to dismantling as well. Trade show booth attendants can quickly wrap up these banners at the end of the day.

5. Space Savers

Another massive benefit of display banner stands is that they take up significantly less floor space. The size is a huge benefit, especially in crowded trade shows with only a limited space for your booth. Even though they occupy less space, they deliver maximum impact. They are designed to grab the attention of visitors.

As you can see, trade show display stands offer various advantages for your business, making them a must-have tool in your marketing arsenal. Keep in mind that trade show display stands are available in a variety of designs and models. You can choose the right one that best fits your advertising needs and budget.

Trade Show Display Pros has a wide range of trade show display stands. Get in touch with our team to see how we can help!

Trade shows provide an excellent opportunity to market your product and expand your business. When you set up an exhibition booth, you need creative ways to showcase your brand, products, and services. A pop-up display is one innovative option that can help you stand out at trade shows. Here are some of the advantages of these types of displays.

Lightweight and Portable

The traditional displays have many parts, and it becomes challenging to carry them as they are heavy. But pop-up displays are lightweight and portable. The frames are made of lightweight materials, which can be folded easily for convenience.

Easy to Set Up

Many people assume that pop-up displays are difficult to assemble when compared to stand-up or table-top banners. But that’s not true! You can put them together quickly in a hassle-free manner using self-locking magnetic arms.

Attractive

Trade shows will have hundreds of people, and getting their attention is crucial to making your exhibition a success. Pop-up displays capture the attention of the audience while they pass by your booth. You can place them creatively in prominent places to draw attention.

Customizable

Pop-up displays offer you the versatility that you can’t get from other displays. You can change the design to align with your brand logo and design. You can change colors to suit the theme and objectives of the exhibition. They also come in a variety of sizes to suit your requirements.

Easy to Store

As pop-up displays are customizable and retractable, you can easily store them without occupying much space. They are compact, and you can transport them easily on flights for distance trade shows. They can be taken wherever you need to go for trade shows and exhibitions.

More Space for Brand Message

The message on trade show displays should be large enough for the audience to notice it immediately. Traditional displays usually don’t provide enough space for brands to leave a detailed message. However, pop-up displays offer more space for making creative marketing campaigns efficiently.

Professional Look

A pop-up display is the best advertising option when you use creative images, logos, and designs. It gives a professional look to your overall marketing campaign.

Budget-Friendly

Although digital displays are effective in trade shows, they can cost you a lot of money. But pop-up displays are a cheaper way to make your exhibition stand out. It requires fewer people to load and set up the display, cutting down the transportation and operational costs.

Having the latest trade show technology should be the top priority for your overall marketing efforts. You should stay up to date with the current trends to attract an audience at trade shows. Digital trade show displays such as LED screens, virtual reality, and digital signage are state-of-the-art products to engage attendees.

If you have all the gadgets, you might still wonder what to put on your digital trade show displays to pull the audience to your booth. Here are seven creative things you can add to your digital products to present visually appealing content.

1. Information About Products and Services

Educating the masses about your products and services is a great way to use digital displays. These displays can help people know more about your brand and begin to explore your products. It’s an excellent way to increase brand awareness and bring more leads to your business.

2. Brand-Focused Content

If your brand is new to the market, using signage to tell more about your brand is excellent for creating curiosity. Use innovative and creative approaches to introduce your brand. When people spend more time in your booth, make it a point to give detailed content with a proper demonstration by your staff.

3. Testimonials and Reviews

Many individuals make up their purchasing decisions based on the reviews and testimonials they read or watch. Presenting moving and engaging testimonials will undoubtedly draw attention, and people will begin to gather more information about your business. You can show video testimonials or text reviews.

4. Real-Time Social Media Updates

Most organizations maintain social media pages to build a customer base. If you have a huge fan following on social media, you can provide real-time updates on your digital trade show displays. It can help add more followers and customers to your business.

5. Help Attendees Navigate Using Digital Displays

Place digital displays outside the trade show to help the audience navigate their way to your booth. Use arrows, emoticons, and popular social media symbols to engage the audience.

6. Product Demonstrations

Create short clips about each product, demonstrating their features and applications. Play them on digital screens so that interested attendees will know more about what you have to offer.

7. Use Virtual Reality to Create Engagement

Augmented reality or virtual reality has garnered significant attention in terms of giving a live experience to the viewer. You can use this technology at your trade shows to creatively engage the audience and build brand awareness.

Trade shows are an excellent opportunity for companies to showcase their brand, get more business contact, and increase their customer base. It’s essential to build an exhibition booth that attracts attendees.

When you walk across different booths in a trade show, what captures your attention the most, and what do you remember as you walk away? These are the question can help you to design an exciting and inviting booth. Table-top displays are a cost-effective option to attract more attendees at trade shows and conferences. Here are some of the reasons why you should use table-top banners and displays at trade shows.

1. Budget-Friendly

Table-top displays are cost-effective when you compare them with larger displays. They offer great visibility if used creatively. Table-top pull-up banners and retractable banner stands are suitable for making information available at a glance.

2. Customizable to Suit Your Creative Ideas

Drawing people’s attention is the objective of an exhibition at a trade show. Your table displays are ideal ways to spark interest in your products and services. You can customize your table-top banners with lights and table throws. Display your brand’s logo in a prominent place on the table, so it is noticeable to those who pass by.

3. Easy to Handle

As the table-top banners are lightweight, they are easy to move around. You can fold them and transport the retractable banner stands and retractable pop-ups. Plus, you don’t need a large group to load and unload your table-top displays. Having a display that is easy to set up gives you more time to interact with your business contacts.

4. Product Awareness

Table-top displays that are well-placed can be head-turners at the trade show. The attendees will stop by and take a look at your products, services, and brand. It increases brand awareness and helps you reach a larger crowd quickly.

5. Versatile

Table-top displays can be used in many ways. You can place it at an exhibition booth, corporate event, or street fair. Table-top pull-up banners and retractable pop-ups will serve you well in any venue.

We’re often told not to judge a book by its cover. But inevitably, the outward appearance of something will draw our attention. Similarly, building an attractive exhibition booth is essential to drive more traffic at a trade show or a conference. The attendees ignore monotonous booths that do not make an impression. So how can you make your trade show displays noteworthy? The following are the five tips to make a better trade show exhibition booth.

1. Identify Your Goals

Are you trying to sell your product, or are you looking to connect with other businesses? Identifying your goals before setting up the exhibition booth is important to make the necessary arrangements. If you intend to sell a product, earmark a place for payment and place table-top banners to provide details and discounts on your products and services. If your exhibition’s objective is to network with other businesses, have seating arrangements for meetings and marketing activities.

2. Let Your Display Table Speak About Your Brand

Be creative about how your display table should look. Make sure to use table-top banners and pull-up banners to give immediate details of your brand. Get a table cloth with your brand logo to make an impression. A visually appealing table set up can be a head-turner in a trade show.

3. Keep Your Brand’s Theme Consistent

When you set up the exhibition booth, the design must reflect your brand’s theme across all materials. The colors of your banners should align with your brand’s aesthetics and theme. Whatever you do, let it be relevant to your brand and reflect its core ideas.

4. Make Videos and Slide Shows

Create videos and slide shows that talk about your brand. It can be a form of advertisement or informational videos to help people understand your business. You can use digital trade show displays to show your slide shows and racks to mount your LED screens. It will help you draw more attention to your booth.

5. Make Your Exhibition Interactive

Hosting interactive games and activities will help you keep attendees at your booth longer, giving them more time to learn about your product. Organize games and give away prizes to winners. Attendees love to take part in fun activities at trade shows.

by Bryan Kilpatrick

• Reduced capacity
• Makeshift individual rooms within convention areas

• Staggered arrival times
• Wider aisles with medians and signage

• Recorded public address announcements reminding exhibitors and attendees of protocols on a timed loop
• Plenty of signage displaying safety warnings, reminders, and requirements

• Temperature checks for event staff and exhibitors
• New sanitation measures

• Elimination of on-site concessions
• iPads for check-in and traffic tracking